As seen at some of the launches at the Symposium, the Group companies are now working towards collaborative synergy. How is this benefitting your customers?

The benefit is that customers get worldwide the same quality and promise - made by a company of the United Grinding Group. Here I have two examples: For customer care, we have worldwide the same products and the same quality level. So the customers will get worldwide the same level of services.

With PuLs we incorporate a worldwide philosophy in all our companies. Finally those group-wide standards give our customers the safety that all our solutions are at United Grinding quality level.

Buying the right machine is one thing and using that machine optimally is another. This can be particularly true in case of new customers. Tell us how you are helping customers use your machines more effectively and profitably?

Before buying a machine we help customers finding the right solution for their application. Here we have, what I think, the broadest application know-how in the world. Often we really design, in cooperation with the customer, complete new processes and we help to think about new solutions. Furthermore, we have worldwide showrooms with a lot of skilled engineers testing ways to have the best solution. Also in India we've opened a new and modern Showroom for being close to our Indian customers!