SMEs form a major portion of Indian manufacturing sector. However, their buying power is limited. Are you reaching out to these customers? If yes, then how?
SMEs form the backbone of the manufacturing. As mentioned earlier, the quality requirement gets enhanced with the high precision machines. Considering this requirement in the developing nations, Mazak continues to develop new models which are suitable for the component production lines. These models are positioned and priced to make them economically viable and affordable.
Last year's slowdown has had varying impacts on different organisations. How did Yamazaki Mazak India utilise this period to prepare for the next phase of growth?
Mazak manufactures wide variety of CNC machines. These wide variety of machines cater to several industry sectors like automotive, aerospace, oil & gas, power etc. Last year's slowdown had mainly affected the commercial vehicle sector and the related industries. Other sectors and exports continued to perform. Mazak India has been catering to these other sectors as well and hence the effect of slow down has been marginal.