Ashok Leyland, the Indian flagship of the Hinduja Group and the country's leading commercial vehicle manufacturer, has signed a Memorandum of Understanding (MoU) with Nagaland Rural Bank to establish a strategic vehicle financing partnership. This collaboration will enable both Ashok Leyland and Nagaland Rural Bank to offer customised financial solutions to customers.
The MoU was signed by C. Neelakantan, Head – Treasury and Direct Taxation, Ashok Leyland, and Velayutham Sadhasivam, Chairman, Nagaland Rural Bank. Under this partnership, Nagaland Rural Bank will provide end-to-end financial solutions for Ashok Leyland customers, offering vehicle loans with flexible monthly repayment plans tailored to individual needs.
Balaji K M, CFO, Ashok Leyland, stated, "At Ashok Leyland, we are committed to continuously enhancing customer experience and delivering greater value through our products and services. Nagaland Rural Bank has a strong presence in the state, and this partnership will ensure our customers in the region have access to seamless financing solutions with specially curated repayment plans."
Sanjeev Kumar, President – MHCV, Ashok Leyland, added, "We are excited to collaborate with Nagaland Rural Bank to offer our customers highly attractive financing options. This strategic partnership not only strengthens our market presence but also reinforces our commitment to innovation and customer success. With cutting-edge technology and industry-leading total cost of ownership, our products are designed to enhance profitability and deliver value to our customers. We remain steadfast in our mission to provide exceptional customer experience and foster long-term relationships."
Velayutham Sadhasivam, Chairman, Nagaland Rural Bank, commented, "Nagaland Rural Bank is pleased to collaborate with Ashok Leyland to provide seamless vehicle financing solutions. This partnership underscores our commitment to addressing the diverse financial needs of commercial vehicle customers across the state. We are confident that this alliance will help us expand our reach and offer customised financing options, driving the growth of businesses in the commercial vehicle sector."
