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BASF launches new waterborne basecoat line

By Niranjan Mudholkar,

Added 08 September 2020

Eco-friendliest automotive refinish coatings on the market due to lowest value of volatile organic compounds

Besides reducing CO2 emissions due to shorter process times in the body shop, the value of volatile organic compounds (VOCs) is consistently below 250g/l and thus the lowest on the market, making the new product line the eco-friendliest automotive refinish coatings available.

BASF's Coatings division has introduced its new, most advanced refinish product line. During the development of the waterborne basecoat line, the focus was put on sustainable aspects: The innovative formulation optimizes the processing properties for fast and efficient application and enables spray painters to produce highly efficient and at the same time environmentally friendly refinishing results. Besides reducing CO2 emissions due to shorter process times in the body shop, the value of volatile organic compounds (VOCs) is consistently below 250g/l and thus the lowest on the market, making the new product line the eco-friendliest automotive refinish coatings available.
"Innovation is a key pillar of BASF's growth. The Coatings division has always been committed to exciting the market with the best surface solutions. With the development of our new refinish product line, we have anticipated the challenges of the changing refinish market and support our customers when it comes to cutting emissions and becoming more efficient and sustainable," said Dirk Bremm, president of BASF's Coatings division. The new waterborne basecoat line is the result of intense research and development in cross-functional teams of experts. Part of the success formula has been customer focus and constant feedback. "The customers are in the center of everything we do, and we rely on their feedback to provide the best solutions possible. Together, we tested the products under real life conditions and got the confirmation that the paint system is capable of reproducing millions of colors on the market under all climate conditions," said Fabien Boschetti, Director, Global Marketing, BASF Automotive Refinish Coatings Solutions. "When comparing with existing basecoat lines in the market, on average, customers can expect savings of up to 35% in overall process times through faster application and shorter flash-off cycles. Another 20% savings can be made as material consumption is reduced," Boschetti continued.
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