“Flying taxis are on the way. We at Audi are convinced of that,” says Dr. Bernd Martens, Audi board member for sourcing and IT, and president of the Audi subsidiary Italdesign.

To see what an on-demand service of this kind could be like, Audi is conducting tests in South America in cooperation with the Airbus subsidiary Voom. Customers book helicopter flights in Mexico City or Sao Paulo, while an Audi is at the ready for the journey to or from the landing site. "Services like this help us to understand our customers' needs better. Because in the future, flying taxis will appeal to a wide range of city dwellers. With Pop.Up Next we are simultaneously exploring the boundaries of what is technically possible. The next step is for a full-size prototype to fly and drive," said Dr. Martens.

Audi is also supporting the Urban Air Mobility flying taxi project in Ingolstadt. This initiative is preparing test operations for a flying taxi at Audi's site, and is part of a joint project of the European Union in the framework of the marketplace for the European Innovation Partnership on Smart Cities and Communities. This project aims to convince the public of the benefits of the new technology and answer questions concerning battery technology, regulation, certification, and infrastructure.

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