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Technavio has announced the top six leading vendors in their recent global automotive smart seating systems market report. To calculate the market size, the report considers the unit shipment of smart seats in vehicles across all regions. In terms of units, the global market for automotive smart seating systems will grow moderately at a CAGR of almost 9% by 2020.

In the recent past, smart seating was largely restricted to luxury cars. However, due to advances in technology, Technavio analysts expect the rapid adoption of smart seating in commercial vehicles (CV) and mid-segment cars. The other aspect that is promoting adoption is the effort from aftermarket players in reducing the price of the system to push OEMs toward adoption in the mid segment.

Rising disposable income and comfort requirement from vehicles in regions like China and India will continue to drive the adoption of luxury cars, which will allow the luxury cars segment to maintain its dominant position in smart seating. Additionally, the dominant market for luxury cars will shift from the Americas to APAC during the forecast period, owing to favorable demographics.

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