Pricol Limited, a leading manufacturer of automotive components for the global market, has recently unveiled its new brand identity. This new identity reflects its core values & strategic focus in its businesses for India and global markets.

The logo demonstrates the value and the commitment Pricol brings to its four significant stakeholders viz., Customers, Employees, Suppliers and Shareholders. The logo also depicts the four stakeholders working in convergence creating value for each other, a Company statement said.

India's largest manufacturer of automotive pumps for the 2 Wheel segment and among the Top 10 global manufacturers of automotive sensors, Pricol has set a target of doubling its consolidated revenue globally by 2020. The company has strengthened its leadership pipeline to deliver enhanced efficiency and effectiveness, and aligned infrastructure to support this growth.

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