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Continental Tires Expands its Retail Presence

By kruti bharadva,

Added 20 September 2021

Continental has more than 200 Continental Image Stores in India, with over 25 brand stores in Gujarat

Leading premium tyre manufacturer Continental Tires opened two new Conti Premium Drive (CPD) stores in Surat, Gujarat. Apart from retailing Continental's wide range of premium passenger vehicle tyres for cars and SUVs, the stores feature a workshop equipped with the latest machinery and technologies to handle all tyre and vehicle-related services.

The new Continental image shops, Shree Sai Tyres and Shreenathji Tyres & Services are located at Pal Circle and Yogichowk, respectively. The stores will offer the recently launched Generation6 CC6, UC6 and AX6 tyres to customers and commit to providing the best buying experience.

The outlets promise a wide range of premium products and quality services to automotive enthusiasts and customers. As with previously launched products, Continental's new Generation6 Passenger tyres result from considerable advancements in tyre engineering and design. The product lines are designed specifically for Indian road conditions and usage. Continental products are engineered in Germany and made in India.

Speaking at the store opening ceremony, Rajnish Kochgave - Head Sales and Marketing, PLT division, Continental India said, "As part of Continental's continuing endeavor to partner closely with our dealers and to strengthen our brand connect with our consumers in Gujarat; we are very enthusiastic about presenting two new stores to automotive enthusiasts here. Gujarat is a significant market for us, and we are committed to bringing the best Engineering and services. These launches ensure that we increase our footprint in the city and come closer to our customers in Surat."

He further added, "We are excited about our engagement with Shree Sai Tyres and Shreenathji Tyres & Services. The new stores spread over 800 and 2000 sq feet respectively, will offer an exhaustive Continental range of products, including our new CC6, UC6 and AX6 range, along with the latest technologies and equipment in tyre services. We are certain that the new stores will prove to be extremely successful for both Continental and our dealers and cater to our customer requirements".

Continental, with its "In the market, For the market" approach, has been expanding its Indian footprint since 2014, in passenger and light truck tyres. The official ribbon-cutting ceremony was addressed by Pankaj Dua - Head of Channel Development and Deepak Jha - Regional Sales Manager, West 2.

The Conti Premium Drive stores provide superior tyre buying experiences with professional advice to the customer. The new store launches in this region will help bring Continental India one step closer to the commitment offered to its customers. Continental will continue to focus on the Indian market with the next generation, future-ready Image stores.