Mahindra & Mahindra Ltd (M&M Ltd) has launched the e-Alfa Mini, its zero emission, all new electric rickshaw for passenger movement. The e-Alfa Mini with a 4+1 seating capacity is a complete 3 wheeler designed specifically for Indian conditions. It will further drive Mahindra's vision of the Future of Mobility and will be available in Delhi with immediate effect at an attractive price of Rs 1.12 lacs (exshowroom Delhi).

The e-Alfa Mini is best suited for last mile connectivity and intra-city people movement. It is the ideal choice for fleet taxi operators and existing 3 wheeler owners and will effectively provide employment to the youth. The e-Alfa Mini has an attractive exterior design, robust body, large cabin space for passenger comfort and superior suspension and chassis. With all these features, the e-Alfa Mini scores highly over its competitors.

Speaking at the launch of the e-Alfa Mini, Rajan Wadhera, President - Automotive Sector, Mahindra & Mahindra Ltd. said, "As the pioneer of electric vehicles and integrated mobility solutions in India, it has always been our endeavour to make electric vehicles more accessible and best suited for Indian conditions. The launch of the e-Alfa Mini is yet another step to provide an emission free, green mode of safe intra city transportation in the country. At Mahindra, we are aligned to the Government's vision to become a 100% EV nation by 2030. True to the spirit of ‘Make-in-India', we shall be at the forefront to lead this change along with the Government."

At the launch, Mahindra is offering a disruptive consumer benefit scheme, which comprises best in class 2 years vehicle warranty, low down payment and attractive EMI and one free battery replacement, which is an industry first. All these benefits to the customer will be available with select finance options and will help customers to maximize their earnings.

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