Birla also pointed out that the Group has changed from US $2 billion to $41 billion, from 8 countries to 36 countries, from 60,000 to 120,000 colleagues, from 8 nationalities to 42 nationalities, from an average age of 56 years to 36 years and from 0.4% women in the managerial cadre to 14% today.

"To sum up, our new mark embeds a sense of pride, unity and belongingness in all of us. In our Chairman's words again: "I look upon it as our best calling card as we move onto a brave new horizon, big on growth, based on strong fundamentals, and as OneABG family," said Dr. Pragnya Ram, as the Chief Custodian of the Aditya Birla logo.
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