TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers, demonstrates its commitment towards sustainable future mobility solutions. Accentuating Government of India's vision to promote electric mobility, TVS Motor endeavours to enable faster adoption of electric mobility and development of the overall electric vehicle ecosystem in the country.
KN Radhakrishnan, Director and CEO, TVS Motor Company, said, "TVS Motor is spearheading the EV transformation narrative in the country. Backed by this electrification journey, TVS iQube recorded a sales milestone of 1,00,000 units for its range of scooters in the last financial year. In May 2023, TVS iQube crossed 20,000 units of retails and continues to have a healthy booking pipeline of over 30,000 units."
He further shared that FAME II will gradually reduce over the next few quarters but TVS Motor will continue to deliver product options and value proposition to propel the electrification and green energy penetration in two-wheelers in the country. The company will offer a loyalty benefit programme for the customers of TVS iQube who have made bookings till May 20, 2023, for a limited period to ease the cost burden post the revision in FAME II subsidy. Additionally, new customers can also avail new prices without having to bear the full burden of FAME II revision on booking the vehicle starting June 1, 2023.
"Towards propelling the electrification journey further in a sustainable manner and keeping our customer at the forefront, after FAME II revision TVS iQube‘s price increase from June 1, 2023 will be in the range of Rs. 17,000 - Rs. 22,000 depending on the variant. TVS Motor is also extending an additional loyalty benefit to its customers who have pre-booked before May 20, 2023," said, Manu Saxena, Senior Vice President - Electric Vehicles, TVS Motor Company.
Towards this EV journey, TVS iQube has led by three fundamental principles: Giving customers the power of choice for range, connected capabilities, chargers and colours; Complete peace of mind around vehicle safety by adhering to latest norms and overall purchase experience leading to promise of delivery and the simplicity of operating the TVS iQube which is impactful yet hassle free.
Currently, the scooter is available in 140 cities across India.