Pakka Limited announced its second partnership with Brawny Bear, a nutrition company. Through the alliance, Pakka Limited has launched Date Energy Bars, India's first energy bar with compostable flexible packaging.
The company has been manufacturing compostable pulp, paper packaging solutions, and moulded tableware since four decades. The energy bars are made with premier dates free from added sugars. Brawny Bear's current range of products include chocolates, chikki, nut butter, milkshake/energy powders, and natural sweeteners. Pakka Limited and Brawny Bear collaborated for the first time in October, 2013, with the launch of India's first compostable flexible food packaging.
Jagdeep Hira, India Business Head, Pakka Limited commented, "Our partnership with Brawny Bear for these Date Energy Bars exemplifies our ongoing commitment to developing sustainable packaging solutions. By combining our compostable flexible packaging with Brawny Bear's healthy snacks, we're not only offering consumers a nutritious option but also taking a significant step towards reducing packaging waste. This product line demonstrates that eco-friendly packaging and convenient, tasty snacks can go hand in hand."
Shivaam Tibrewal, Founder of Brawny Bear, said, "We're delighted to further our collaboration with Pakka Limited through the new product. Our Date Energy Bars, now wrapped in compostable packaging, represent the perfect fusion of health and sustainability. This launch aligns perfectly with our mission to provide delicious, date-based products that are good for both our customers and the environment. We believe this sets a new benchmark for responsible snack manufacturing in India."