Hero MotoCorp Ltd reported sales of 524,766 units of two-wheelers in the month of February. The Company had sold 550,992 units in the corresponding month last year (Feb '16).
Majority of Hero two-wheelers had already been made BS IV compliant quite sometime back and the Company has fully transitioned to producing only BS IV vehicles across the range from March 1, 2017.
Following the demonetisation initiative of the government in November, Hero immediately installed and activated POS machines at its retail outlets and also rolled out several other effective initiatives to enable cashless transactions, including innovative and consumer-friendly financing schemes.
With improvement in the currency situation and in the consumer sentiment, Hero's volumes are gradually picking up.
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