Project partners will provide feedback to help Toyota improve the practicality and usability of the i-Road. This will include opinions on how the vehicle might be modified or made more viable for production.
Through these consumer trials, Toyota aims to study the best ways to develop products and services that will build on the key strengths of the i-Road and open up exciting new possibilities for mobility.
Rather than limiting participation to pre-selected partners, mid-project entry and the addition of new potential products and services will be actively encouraged with a view to enhancing the product appeal of the i-Road.
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