Volkswagen Passenger Cars India has announced that the City Store SP Road, Ahmedabad, Gujarat would be its 2nd 'All-Women operated City Store'.
Following the successful launch of the first store in Coimbatore, Volkswagen India in partnership with Automark Group has expanded this initiative to the state of Gujarat.
The ‘All-Women operated City Store' employs over 10 dynamic women professionals who will oversee every aspect of operations, from sales and after-sales service to test drive management, customer care services, housekeeping, security, and more. The showroom boasts of a four-car display showcasing the latest product portfolio, which includes the Volkswagen Taigun, Virtus, and Tiguan.
With the learnings from the first All-Women operated City Store in Coimbatore, the company aims to offer an even more engaging environment to its customers.
Ashish Gupta, Brand Director, Volkswagen Passenger Cars India, shared "Driven and powered by women professionals, we are thrilled to announce the inauguration of our 2nd ‘All-Women operated City Store' in Ahmedabad. A testament of the success from our first store in Coimbatore that encouraged us as a brand to expand this initiative across India. It's truly a wonderful initiative, another step towards creating an empowering and inclusive environment where our people can learn, grow and thrive with our brand. We look forward to welcoming all customers at our All-Women operated City Store in Ahmedabad."
Commenting on the inauguration, Garima Mishra, Managing Director, Automark Group (Landmark Group) said, "In partnership with Volkswagen, we want to break the traditional barriers of the Indian automotive industry and make it an inclusive environment wherein women professionals are empowered. We have a dynamic and skilled set of women who are leading & managing our business operations in Ahmedabad, along with better understanding our customer requirements. We are so proud of this team who will be setting new benchmarks in the automotive retail industry."