Bandidos Group, a leading retailer of mid-range and premium motorcycle accessories in South India, has announced the launch of Metalverse, India's first DIY motorcycle accessories production company. Led by national racing champions and riders, Metalverse aims to revolutionise the industry by providing riders with unique designs and custom-made, DIY accessories that they can install themselves.
Metalverse has set up a state-of-the-art facility in Coimbatore with modern technology and equipment. "Our facility is the first organiszed manufacturing unit in this segment in India with everything from research and development to design and production under a single umbrella. We are the first to introduce modern 3D scanning technology in motorcycle accessories manufacturing. Our focus on unique designs, DIY installation, strategic analytics, and rider engagement will set us apart from others and make Metalverse the go-to brand for motorcycle enthusiasts," said Murshid Basheer, Founder of Metalverse.
Bandidos, the parent company, has a presence in niche markets across 40 countries. Metalverse plans to manufacture accessories for Indian and international markets prioritising safety and premium quality products. The company is the first motorcycle accessories manufacturer in the country with a dedicated Research and Development team and committed rider community for testing products in all terrains.
The founders believe that their experience in the motorcycle racing industry and their passion for premium quality products will set them apart from their competitors. The company's commitment to developing unique designs for each bike model that allows riders to install the accessories themselves will not only save money but also empower them to customise their bikes according to their preferences.
Metalverse will employ a categorising system based on strategic analytics to enhance the brand's approachability. By analysing relevant data, Metalverse aims to develop a system that enables riders to quickly and easily find the accessories that are best suited for their bikes.
The company is committed to connecting with end-users and promoting interaction between riders and the brand. By engaging with riders, Metalverse aims to better understand their needs and preferences, which will help the company develop new and innovative products.
"We want to empower riders by giving them the tools they need to customise their bikes in a way that reflects their personality," said Mahesh V M, the Co-Founder, and National Supercross champion.
Founded in 2014, by a group of five enthusiastic riders with a diverse range of motorcycling experience, including professional racing, stunt shows, adventure riding, touring, and training, Bandidos Pitstop has since grown to become one of India's most reputable offline and online retailers of mid-range and premium motorcycle accessories.
