Maruti Suzuki India Ltd has launched a program - Mobility & Automobile Innovation Lab (MAIL) to promote innovation in India for automobile and mobility space.

It is an initiative by Maruti Suzuki to identify innovative and cutting edge solutions through start-ups, which are futuristic and customer oriented. The program will provide a platform to the budding talent in India to showcase their entrepreneurial capabilities at a national level. Startups with innovations in these fields would be offered an opportunity by Maruti Suzuki to turn their ideas into reality.

The Indian Automobile industry is currently undergoing a transformation and requires unique solutions in the mobility and automobile space. Recent times have seen a boom in the startup culture in India - a culture popular for its fast paced execution, agile organization and out-of-the-box approach towards problem solving.

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