Felix Bräutigam joins Jaguar Land Rover from Porsche AG in Stuttgart, where he was most recently Vice President Europe, responsible for 51 markets. He has also served as Managing Director of Porsche France and General Manager Marketing Communications. He started his career at General Motors, with stints at Saab, Vauxhall and Opel.
Bräutigam said: ‘I'm delighted to be joining one increasingly successful company, managing two fascinating and iconic brands in Jaguar and Land Rover. The automotive business has many challenges. I am looking forward to getting our brands ready to face them and help take Jaguar Land Rover and the customer experience to the next level."
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