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M&M launches its latest SUV - the NuvoSport

By Niranjan Mudholkar,

Added 04 April 2016

Looks to further consolidate its position as India's leading SUV player

Mahindra & Mahindra Ltd. (M&M), India's leading SUV manufacturer, has launched its latest SUV - the NuvoSport, giving a further boost to its leadership position in the UV segment. The vehicle is now available at Mahindra dealerships across India at a price of Rs. 7.35 lakhs (ex-showroom Thane for N4 variant, as per the Company website)

Key highlights include its autoSHIFT (AMT) technology, the same New Generation Platform as Scorpio, a 1.5-litre mHawk100 diesel engine that delivers 74.6 kW (100 bhp) of power and best in class* torque of 240 Nm, best in class* width and height among compact SUVs, flexible 5+2 seating, a unique adjustable and reclining 2nd row, plush dual tone interiors, faux leather upholstery, 15.75cm (6.2") Touchscreen Infotainment System, ABS with EBD and dual airbags available right from the base variant as optional and standard from the mid variant.

Speaking at the launch, Pravin Shah, President & Chief Executive, Mahindra & Mahindra said, "Today Mahindra enjoys leadership position in the Indian SUV market. We are committed to retaining this leadership through a class-leading product portfolio, which we offer for meeting the entire spectrum of customer aspirations at various price points.

"While our current SUV portfolio is quite comprehensive, we identified a need gap where consumers are looking for a true blue SUV that will enable their active lifestyles. The launch of the NuvoSport with its unique positioning encourages consumers to go out and fulfil their bucket lists in the area of adventure sports. We are confident the NuvoSport will emerge as yet another winner from our stable."

The NuvoSport is available in 6 variants N4, N6 & N8 (N6 & N8 are available with optional AMT versions and the N4 will come with optional dual airbags & ABS with EBD).
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