Tell us about your key product displays at IMTEX
We would be presenting our premium segment fire suppression systems. We also intend to soft launch our in-house brand WEFIRE. The launch of our in-house systems, which are partly made in India, is intended to penetrate and serve the cost centric markets. Being a
safety product, we felt the urge that, any CNC machine produced or in use, should have an automatic fire suppression system. International brands often end up expensive, and not so pocket friendly for mass penetration. Thus, we started to make in India, matching international standards of quality and reliability.

What are your expectations from this edition of IMTEX?
This would be our first experience. We hope to reach as many potential CNC/EDM machine users as we can, to educate about the advantages of safety equipment like an automatic fire detection & suppression system within their CNC machines.

How has been the least year for your company?
We have been growing at the rate of 200% since several years and hence, we see a definite change in the attitude of people using CNC machines. Although in the minds of the users, an automatic fire suppression system is still an accessory and not a necessity yet, but they are showing real inclination towards having a fire suppression system on their machines. Be it retrofit users or new users. Mindset is changing, and safety is indeed becoming an important aspect while the things are planned, and not after the things have happened.

What are your expectations from 2019?
We intend to branch out and expand our footprint to new cities with dedicated office and a team, starting Bangalore and Mumbai within the next Fiscal year. We hope to continue spreading safety culture amongst our peers which will help not just save lives and property, but also avoid unwanted downtime and increase efficiency.

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