How has been the overall market for you in terms of business in the last one year? Is the growth in line with your set targets?
So far we have achieved a growth rate of 50 percent in last one year and are moving towards achieving a similar growth rate in the coming year. The growth of safety equipment will be tremendous in India in the coming years because government is also laying great emphasis on this Industry. We are experimenting with several raw materials to take safety to new levels through helmets.

Where do you intend to take your turnover in the next two to three years?
We are expecting that our annual revenue will be Rs 500 crore by 2018 and Rs 1000 crore by 2022.

Your manufacturing facilities are primarily located in North India. What have been the strategic advantages of having a facility in this region? How does this region compare with the rest of the country when it comes to supporting the manufacturing activities?
One major advantage of having our manufacturing facilities in North India is the easy access to the labour. Secondly we have been in this region for almost 50 years and this region has served us pretty well. Helmet is an extremely high investment product. It requires intense labour. Access to labour in other parts of the country is difficult in comparison to Baddi.

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