He is a true blue Volkswagen worker. Having started his career as an apprentice tool maker in 1980, Andreas Lauenroth, Executive Director Technical, Volkswagen India Pvt Ltd has spent 33 years of his entire professional journey at the company. And he is extremely proud of it. The sense of pride emanating from his organisation's relentless focus on quality and discipline, he believes. "And my aim is to instil this sense of pride in every single employee working at Volkswagen in India as well," he says. "At Volkswagen, quality is our topmost priority and we are driven by discipline. We want our employees to breathe this passion for quality. Quality must be part of the DNA of our employees," he says with great zeal.

Having worked across a wide range of departments like planning, logistics and production, Lauenroth is well versed with every single aspect of his job. And while he finds India a very challenging place to work at, he is equally happy about the huge opportunities that the country presents. "I have been here since 2012. My experience - apart from the fact that it is a very hot country with lots of rains - is that it is a country with huge possibilities of growth. Importantly, it is a very young country. But you need to focus on infrastructure, education and discipline to unleash its potentials," he says.

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