Frugal Innovation
Frugal innovation is the significant for success in emerging markets. It helps raise the standard of people and supports in sustaining market size. However, it is not limited to emerging countries.

Frugal innovation has been successfully used in the development of optimised solutions for specific market segments. Successful frugal innovation requires a change in the mind-set. An admirable understanding of the market needs is crucial. Therefore a development in the target region for the region is the most sustainable approach.

With the use of frugal innovation the focus comes to the real needs in countries like India. We are seeing a dramatic increase in efficient use of scarce resources. Having said that, India is today ranked among one of the most innovative countries in the world; in fact, the country has been able to progress from the position of a technology borrower to technology innovator.

We a nation that is now striving for efficient innovation; a country that is pioneering ‘frugal innovation or engineering' has proved to be the key to success in emerging markets. In India we have the synergy of classical manufacturing with IT. With the help of frugal innovation, the system approach now focused on higher integration and replacement of sensors by models, furthermore power dissipation is now a key focus.

As a result, there was a 30 percent reduction in size, 40 percent reduction in cost, reduction in the number of control units and an elimination of sensors by the use of modelling techniques.  This application of frugal innovation proved to be a great aid to the automotive industry. The need for a successful frugal engineering approach has become inevitable.

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